Vision of Integration
The first step is to establish a clear vision for the integration. This includes:
Business Case:
Determine the potential number of hotels likely to use the integration.
Prepare a list of launch customers in advance.
Define the pricing model and the overall business case early in the process.
Channels:
Identify and agree on the list of channels or OTAs (Online Travel Agents) to be managed through the integration right from the start.
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